Information is everywhere
Research, news, intent data and dashboards. Volume has never been the constraint on winning enterprise deals.
Commercial Intelligence Platform
Give every sales professional an unfair advantage.
Minervos is the Commercial Intelligence Platform that helps enterprise sales professionals think better, prepare smarter and win more business.
Credibility
Built on real enterprise sales experience.
Minervos wasn't created in a laboratory or by people who have never carried a sales target.
It has been designed from over 20 years of enterprise sales experience across technology, telecommunications and financial services, solving real commercial problems faced by sales professionals every day.
20+
Years of enterprise sales experience behind the platform.
Enterprise
Built specifically for complex B2B sales involving multiple stakeholders, long sales cycles and strategic accounts.
One Mission
Give every sales professional an unfair advantage.
Technology
Financial Services
Telecommunications
Enterprise Sales
Strategic Accounts
Commercial Intelligence
The problem
Salespeople don't need more information.
They need better commercial thinking.
None of them challenge your thinking.
CRM records what happened
Pipeline hygiene is a rear-view mirror. It documents activity, it does not interrogate the commercial position.
AI writes content
Faster emails and neater summaries. Useful, but a well-written message is not a well-reasoned deal strategy.
The solution
Meet Minervos.
Commercial Intelligence for Enterprise Sales.
Deal Brain
A living model of the deal — facts, assumptions, unknowns and risks, separated and scored.
Challenge Mode
Structured interrogation of your position before a buyer does it for you.
Meeting Preparation
Objectives, questions and commercial talk tracks assembled for every conversation.
Stakeholder Intelligence
Influence, sentiment and coverage mapped across the buying group.
Commercial Intelligence
Value, pricing exposure and negotiation posture read in commercial terms.
Buyer Signals
Movement in the account surfaced early, with the implication spelled out.
How it works
Five steps from raw evidence to commercial clarity.
Create an opportunity
Set the account, the commercial objective and the deal you are working.
Upload evidence
Notes, proposals, transcripts, emails and documents. Anything that carries signal.
Minervos analyses
Facts, assumptions, unknowns and risks are separated, tested and weighted.
Receive commercial guidance
Specific, defensible next moves — not generic best practice.
Win more business
Better preparation, sharper thinking, higher-quality commercial decisions.
Platform
Six capabilities. One commercial view of the deal.
Deal Brain
A structured model of what you actually know.
Deal Brain separates verified facts from assumptions, exposes the unknowns and grades the risks. Every conclusion is traceable to the evidence behind it.
- Facts, assumptions, unknowns and risks
- Evidence-linked reasoning
- Continuously updated as the deal moves
Challenge Mode
Pressure-test the deal before your buyer does.
A disciplined line of questioning built from twenty years of enterprise deal reviews. Challenge Mode finds the weak seam in your position while there is still time to fix it.
- Probing questions on your reasoning
- Confidence scoring with drivers
- Counter-argument rehearsal
Meeting Preparation
Walk into every conversation prepared.
Objectives, attendee context, the questions worth asking and the commercial narrative that fits this stage of the deal — assembled in minutes.
- Agenda and objective framing
- Attendee-level context
- Recommended actions before and after
Commercial Intelligence
Read the deal in commercial terms.
Value, pricing exposure, competitive position and negotiation posture, interpreted the way a commercial director would interpret them.
- Value and pricing analysis
- Competitive positioning
- Negotiation exposure
Stakeholder Mapping
See the buying group as it really is.
Influence, sentiment, coverage gaps and the relationships that will decide the outcome — mapped, scored and kept current.
- Influence and sentiment scoring
- Coverage gap detection
- Champion and blocker tracking
Recommended Actions
Guidance you can act on this week.
Prioritised, specific and commercially reasoned next moves — with the rationale attached, so you can decide rather than simply comply.
- Prioritised by commercial impact
- Rationale attached to each action
- Tracked to completion
Why Minervos
Your CRM records information. Minervos reasons about it.
Traditional CRM
Minervos
Stores notes
Challenges your thinking
Tracks activities
Guides decisions
Reports history
Predicts risk
Records information
Reasons about information
Founding 100Get Started
Become one of the Founding 100.
A limited group of enterprise sales professionals who shape Minervos from the inside — and keep founder terms for as long as they stay.
62 / 100places remaining
- Lifetime founder pricing
- Direct access to the roadmap
- Early access to features
- Influence product direction
- Founding member badge
Pricing
Straightforward pricing for serious sellers.
Free
Evaluate the thinking on a single opportunity.
£0 / user / month
- 1 active opportunity
- Deal Brain basics
- Evidence upload
- Community support
Most popular
Professional
For enterprise sellers running real pipeline.
£63 / user / month
- Unlimited opportunities
- Challenge Mode
- Meeting Preparation
- Stakeholder Mapping
- Commercial Intelligence
- Priority support
Enterprise
For sales organisations standardising how deals are reasoned about.
Custom
- Everything in Professional
- Team deal reviews
- SSO and access controls
- Data residency options
- Onboarding and enablement
- Named success contact
FAQ
Questions enterprise buyers ask us.
About
Built by people who have carried the number.
Minervos was built from over 20 years of enterprise sales experience across technology, telecommunications and financial services — years spent in deal reviews where the difference between winning and losing was rarely information, and almost always thinking.
We built the thing we always wanted: a system that interrogates a deal the way a great commercial director does, on demand, for every opportunity.
Mission
Give every sales professional an unfair advantage.
Vision
A world where commercial decisions are reasoned, evidenced and defensible — not improvised.
Values
Clarity over volume
One well-reasoned insight beats a hundred data points.
Challenge as respect
The most useful thing you can do for a seller is disagree well.
Commercial first
Technology is the means. Commercial outcome is the measure.
Insight
Writing on commercial thinking and enterprise sales.
Commercial Thinking
The cost of untested assumptions in enterprise deals
Most losses are not caused by a missing feature. They are caused by an assumption nobody wrote down and nobody challenged.
6 min read
Enterprise Sales
Why a champion is never enough above £1m
Coverage of the buying group, not the strength of one relationship, is what decides large enterprise outcomes.
8 min read
AI
AI that argues back is more useful than AI that writes
Generated content compresses effort. Structured challenge changes decisions. Only one of those wins deals.
5 min read
Contact
Talk to us about your pipeline.
Whether you are evaluating Minervos for yourself or for a team, we will give you a straight answer about fit.
Give yourself the unfair advantage.
Create your Minervos account and start reasoning about your deals in minutes.
Get Started